Digital Content Creator
The Opportunity
What You Will Do
- Develop Creative Content — Create original social media posters, carousels, infographics and digital creatives for multiple social media pages.
- Produce Instagram-First Videos — Develop Reels, short-form videos and motion graphics using compelling hooks, strong narratives, engaging edits and effective pacing.
- Write Compelling Copy — Create engaging English content for healthcare audiences across East Africa and India alongside original Telugu-language content for local audiences.
- Leverage AI Creative Tools — Use AI for content ideation, scripting, image generation, video production, motion graphics, translation and content repurposing.
- Manage Social Media Pages — Develop content calendars, schedule publications and manage Instagram, Facebook and other assigned digital channels.
- Build Audience Engagement — Develop creative approaches that improve organic reach, attract relevant followers and encourage meaningful audience interactions.
- Track Content Performance — Monitor content analytics, identify successful formats and use performance insights to improve future content.
- Collaborate With Teams — Work with healthcare specialists and internal stakeholders to transform information, interviews and existing materials into engaging digital content.
Who We Are Looking For
You should have 2+ Years of relevant professional experience in one or more of the following areas:
You should have at least 2 years of hands-on professional experience in content creation, digital storytelling or social media content production. You should have excellent written English and be fluent in Telugu. The ability to create original, compelling content in both languages is mandatory. You must have practical experience creating content using modern design, editing and AI-powered creative tools. A strong portfolio demonstrating original work across posters, carousels, Reels and short-form videos is essential. Prior healthcare industry experience is an advantage but not mandatory.
What Will Help You Succeed
Creative Thinking & Visual Storytelling
You can turn ordinary ideas and complex subjects into interesting content. You understand what captures attention and how to communicate messages through strong creative concepts and compelling visuals.
Strong English & Telugu Storytelling
You write clear, engaging English copy with a strong sense of narrative and audience relevance. You can also develop original Telugu content with natural language, cultural understanding and effective storytelling.
Instagram-First Design Sensibility
You understand contemporary Instagram aesthetics, typography, composition and visual trends. You can create professional posters, carousels and digital creatives that look distinctive rather than relying on repetitive templates.
Video Storytelling & Editing
You understand how to structure short-form videos with compelling hooks, engaging narratives and effective pacing. You can turn raw footage, expert interviews and existing material into polished Reels and social media videos.
AI-Powered Creative Production
You are proficient with AI-assisted creative workflows and tools such as ChatGPT, Claude, Canva, Adobe Creative Cloud, CapCut, Runway or similar platforms. You can use these tools to improve the quality and efficiency of content production.
Audience & Platform Understanding
You understand how content performs across Instagram, Facebook and other digital platforms. You can identify emerging formats, interpret performance analytics and develop content that builds reach, engagement and audience loyalty.
Expected Outcomes
High-Quality Creative Production
Consistently produce original and professionally designed social media posters, carousels, infographics and other creative assets that strengthen the brand's digital identity.
Engaging Instagram-First Video Content
Develop Reels and short-form videos with compelling hooks, strong narratives, professional editing and platform-appropriate visual storytelling.
Social Media Page Growth
Deliver measurable improvements in relevant follower growth, organic reach, engagement and audience interactions across assigned social media pages.
Strong & Consistent Brand Identity
Develop a recognisable visual and storytelling style for each assigned page while maintaining high standards of design, messaging and creative quality.
AI-Enabled Content Workflows
Use AI tools to build efficient production workflows for ideation, scripting, graphic design, video editing, multilingual content adaptation and creative repurposing.
Performance-Led Content Improvement
Regularly assess content performance and improve creative strategies using insights from reach, engagement, watch time, shares and audience growth.
Work Arrangement & Requirements
Personal Computer
Own a laptop or desktop computer capable of handling graphic design, video editing and AI-based creative production.
Reliable Internet Connection
Have stable internet access suitable for video calls, large file transfers and online collaboration.
Working Hours Availability
Be available during designated working hours for team coordination, discussions and scheduled deliverables.
Digital Collaboration
Be comfortable using online communication, project management and file-sharing tools to collaborate with teams across different locations.
Why TERALIFE?
TERALIFE is a growing international healthcare access platform with operations across Africa and India. We connect patients with advanced medical treatments, experienced specialists and leading hospitals across multiple countries.
As part of TERALIFE you can gain exposure to advanced areas and dynamic projects including:
You will work in a fast-paced international environment while developing practical experience across digital storytelling, multilingual communication and patient access.
Role Details
Submit Your Application
If you have relevant experience and want to build your career with TERALIFE, we would like to hear from you.
TERALIFE
Better Access for a Healthier Tomorrow